Well respected SEO, Scottie Claiborne, wrote a guest article for Jill Whalen's popular newsletter named Switching to a New Domain Without Losing Your Google Rankings. In her article, Scottie ...

This post will focus on the two main methods of managing the redirection of a single page on your website – the 301 redirect and the rel="canonical" attribute ...

Ever since Web addresses started appearing in print, it’s been tempting to lop the “www” off to make the URL easier to remember and to use. Does it matter if you do that? Is a www address better for ...

We all know that making HTTP to HTTPS site migrations is unique, it is treated differently by Google. Google said when making such a migration, they strongly recommend you use a 301 redirect (not a ...

If you have a website, the last thing you want is a 404 error page when a page link cannot be found. Not only is it bad for your Google search rankings, but it is ...

Don't get fancy with your HTTPS site migration. Keep it simple and consistent, and use 301 redirects, says Google. On a webmaster video hangout yesterday, Google trends analyst John Mueller strongly ...

Google’s John Mueller offered an interesting explanation of how a 301 redirect will pass 100% of PageRank. The SEO community has known since about 2013 that there was essentially no PageRank loss ...

This is a great question, not just because the answer is “it depends,” but because it’s one many SEO professionals seem to be confused about. Before we dive in, we need to understand the differences ...

Attackers can exploit a caching weakness in mobile applications by forcing a permanent HTTP 301 redirection that will persistently serve a hacker’s content to a mobile app. Thousands of mobile apps ...