Forbes contributors publish independent expert analyses and insights. Joseph Wolkin is a reporter who covers Nascar, Formula 1 and IndyCar. Apr 04, 2025, 07:00am EDT Lego Group capitalized on the 2024 ...

If there’s one thing Lego is known for—besides the legendary clutch power of its immortal plastic bricks—it’s the company’s uncanny ability to pinpoint the Next Big Thing and immediately sign a ...

Lego le ha cogido el gusto a eso de crear sets de coches que se convierten de inmediato en auténticas piezas de colección para niños y adultos. Pero en el inicio de este 2024 ha dado un paso más ...

Last year, Lego and Formula 1 announced a multi-year partnership that would include several new F1-themed products; for the first time, all 10 teams would be represented across the Lego portfolio.

Watching Hamilton, Norris, and Verstappen take their cars off the grid at the Miami Grand Prix is a thrilling experience. The cars they are driving are in close formation as they head for turn one, ...

For reasons that haven't been properly explained by science, kids, no matter if they're boys or girls, love cars. It doesn't really matter what cars – they can be daily drivers, racers, toys – as long ...

The LEGO Group and Formula 1 have announced a multi-year partnership, set to launch with the 2025 F1 season. This collaboration aims to connect younger fans and families with the excitement of Formula ...

If you've ever attended a Formula 1 event, you'll know: The cars are loud. The revving of an F1 car’s power unit can reach up to 140 decibels. That’s like standing next to a firework as it’s exploding ...

Max Verstappen has matched Michael Schumacher when it comes to race victories. Overall, Verstappen still has a few more to go, but he is now level with Schumacher for wins with a single team. David ...

A creative individual has used LEGO’s newly licensed Formula 1 cars to stage a stunning Grand Prix through images. The meticulous attention to detail in each photograph is incredible. To recreate rain ...

Lego has a rapidly-growing Formula 1 racing collection that's great for the adult who never outgrew building model cars. All 11 teams are represented in brick form. And yes, that even includes the new ...

The dust has all but settled on this year's Formula 1 British Grand Prix, but echoes of the many side events that accompanied the race still reach us. Most recently, for instance, we've learned of a ...