Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...
The intersection of artificial intelligence, human learning, and behavior change has gained increasing importance in recent years. Traditional adaptive ...
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New year, new you. This is a common phrase at this time of year, often leading to frustration and disappointment. This phrase insinuates many maladaptive characteristics about change: your current you ...
Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...
During the pandemic, arming the C-suite with employee data was never more critical. Executives needed insights on employee health, well-being and sentiment to make fast decisions since working ...
Large language model-based chatbots can't effectively recognize users' motivation when they are hesitant about making healthy behavior changes, but they can support those who are committed to take ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...