We often want to do a behavior — or want someone else to do a behavior — and are met with little or no success. For those situations, I have good news: Behavior design gives us a specific set of steps ...
Shaping behavior has always been an integral part of design, but whether the design is good for users isn’t always clear cut. Since first being coined as a term in 2010, Behavior Design has grown in ...
We built multiple experiences, or an atomic design system with personalization that was capable of reorganizing components ...
From the moment Lorraine Justice, Ph.D., observed an industry shift toward products and experiences being designed based on human behavior, she grew captivated by design research. “In order to design ...
Digital products can directly influence and modify the way users’ behave both online and offline. By applying theories in psychology and behavioral economics to user experience design, designers can ...